You, But Better, in 31 Easy™ Days
“They have 75 Hard. We have 31 Easy™.
Same goal. Different approach.”– Dave Flynn, Founder, 31 Easy™
🚫 Don’t Do It…
Look, you already know how to eat a salad and walk around the block.
You don’t need another challenge cluttering up your self-esteem.
Knowledge isn’t the problem — execution is.
I get it. You want to snuggle up with your binky and half-watch Vikings: Valhalla while scrolling TikToks of people who actually do things.
And 31 Easy™?
It’s so easy, you almost can’t fail.
Almost.
Because somewhere in the back of your mind, you’re already thinking about failure.
What would that mean?
What would that say about you?
I can’t even finish 31 Easy™?
Yeah. That would sting.
So don’t do it.
Don’t start 31 Easy™ unless you’re actually going to finish.
🔥 You, But Better, In 31 Easy™ Days
Let’s say you don’t fail.
Thirty-one days from now, you’re a slightly better version of yourself.
Not a bad deal.
And yes — it’s ridiculously easy:
✅ For 31 Easy™ Days in a Row:
- 💧 Hydrate: Drink 31 ounces of water before you touch your coffee.
- 💪 Move: 31 minutes of anything that makes you sweat (walking counts; folding laundry does not).
- 📚 Read: 3.1 pages of a physical book (no, Instagram captions don’t count).
- 🥗 Eat: Follow a diet. Any diet. Just pick a lane and stay in it.
- 📝 Track: Document it. If it’s not in the journal, it didn’t happen.
See? Couldn’t be easier.
And it’s completely free to start and finish.
There’s just one catch…
❌ If You Fail
Listen — this is so easy, you’re probably not going to fail.
But if you do, you owe $5.
It all goes to charity.
It’s on the honor system.
You come back here, admit defeat, and pay the failure fine.
That’s it.
It’s just a little motivation.
Then you start again.
🆘 Help Is Available…
Scared you might somehow fail 31 Easy™?
Don’t worry. The 31 Easy™ Somewhat Motivational Journal has your back.
Amazon has it printed and bound, or find it on Apple Books for e-reader fans. Either way, this journal is your partner in not failing.
🏆 Success Stories
“I failed my first attempt and paid the fine. Bought the journal, loved it, finished the second time around. Still going!” – Sarah B., Denver, CO
“Reading is my kryptonite, but this was totally doable.” – Josh W., Truckee, CA (Paid the $5 on day two, finished on his second attempt)
❓ FAQ
Q: Is it really that easy?
A: Damn right it is. 31 Easy™ isn’t just a clever name.
Q: Can I do yoga instead of lifting?
A: It’s your 31 minutes. Do whatever you want.
Q: What diet should I follow?
A: Any diet. Keto, paleo, carnivore, vegan, IIFYM — I don’t care. Pick one and stick to it for 31 days.
Q: What if I’m traveling?
A: Hotel gyms exist. So do parks. And books. No excuses.
Q: Why 31 days?
A: Because 30 days is for quitters.
Q: What if I miss a day?
A: That’s called failure. Remember the $5 fine? Pay up and start over.
More Questions?
👉 Too easy, right? Sure. Prove it.
[Get the Daily Journal]
